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Retail Sales Analysis: SQL to Interactive Dashboard

Project Overview

This project demonstrates an end-to-end data pipeline. I extracted raw sales data using SQL, performed advanced data cleaning in Excel, and built an interactive Pivot Table Dashboard to visualize regional sales performance.


Featured Project: Retail Sales Performance Analysis

Business Goal: Extract raw sales data using SQL, perform advanced data cleaning in Excel, and build an interactive Pivot Table Dashboard to visualize regional sales performance.

Key Skills: SQL (DDL/DML), Data Cleaning (PROPER, TRIM, Text-to-Columns), and Interactive Dashboards (Pivot Tables, Slicers).

Results: Successfully identified regional leaders (Central region revenue exceeding $100,049) and created an interactive interface for instant stakeholder filtering.

Phase 1: Data Extraction (SQL)

I developed a relational database in MySQL to store and manage customer and transaction records.

  • Task: Created tables and populated them with raw data using CREATE and INSERT statements.
  • Interface: Managed the extraction process through MySQL Workbench.

SQL Workbench Setup


Phase 2: Identifying Inconsistencies & Data Cleaning

Before analysis, I identified several data quality issues in the raw export, including messy text, extra spaces, and inconsistent date formats.

Raw Inconsistencies

  • Text Standardization: Applied =PROPER(TRIM()) to fix irregular capitalization and extra spaces in names.
  • Date Repair: Resolved mixed date delimiters using the Text-to-Columns wizard.
  • Deduplication: Identified and removed duplicate rows to ensure data integrity.

Cleaned Dataset


Phase 3: Data Visualization & Insights

I utilized Pivot Tables and Pivot Charts to extract meaningful business insights from the cleaned dataset.

Pivot Analysis Interactive Dashboard


How to View the Project

  1. Download the Dataset: RETAIL_SALES_PERFORMANCE_ANALYSIS.xlsx
  2. Interact: Open the file in Excel to use the Slicers and explore the automated charts.

Supplemental Business Intelligence Portfolio

This repository contains SQL-based data analysis projects focused on transforming raw data into actionable business insights.

Project 1: Ecommerce Revenue & Growth Analysis

Business Goal: Track monthly revenue and identify growth trends to evaluate business health.

  • Key Skills: SQL Window Functions (LAG), CTEs, and Arithmetic Growth Calculations.
  • Results: Successfully identified a 105% revenue increase between January and February.

Ecommerce Analysis


Project 2: Inventory Optimization & Stock Alerts

Business Goal: Minimize stockouts by automating reorder warnings based on inventory levels.

  • Key Skills: CASE Statements, Conditional Logic, and Data Filtering.
  • Results: Created an automated flagging system for items below safety stock levels.

Inventory Analysis


Project 3: HR Salary Benchmarking & People Analytics

Business Goal: Analyze departmental pay structures to ensure internal equity.

  • Key Skills: PARTITION BY, Aggregations, and Salary Variance Analysis.
  • Results: Compared individual salaries against departmental averages to highlight potential pay gaps.

HR Analysis

About

This is a collection of Data Analysis projects featuring end-to-end projects in Retails Sales Performance, Ecommerce, Human Resource and Inventory. It demonstrates technical expertise in SQL , Data Cleaning, Advanced Excel reporting as well as Interactive dashboards.

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